Monday, January 10, 2022

Samuel Colt the Equalizer on This Day in History

 

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This day in history: American gun inventor Samuel Colt died on this day (January 10) in 1862. The old saying goes like this: God created men equal. Colonel Colt made them equal.

Samuel Colt's gun did not take off at first, as the public perceived pistols as unreliable, preferring the Bowie knife instead. As a result, he initially went bankrupt. This all changed with the Mexican American War and the Civil War and the 15 million dollar fortune that followed. 

For the greater part of the history of guns, the flintlock had been the dominant ignition system for firearms. However with the colt pistol, the soldier or gunsman now had six shots before reloading rather than only one.

Colt championed the concept of modernism before the word was invented, he pioneered the use of celebrity endorsements to promote his products, he introduced the phrase "new and improved" to advertising and demonstrated the commercial value of trade-name recognition as a word for "revolver" in French is le colt. Barbara M. Tucker, professor of history and director of the Center for Connecticut Studies at Eastern Connecticut State University, wrote that Colt's marketing techniques transformed the firearm from a utilitarian object into a symbol of American identity. Tucker added that Colt associated his revolvers with American patriotism, freedom and individualism while asserting America's technological supremacy over Europe's.

In 2021, the Colt Python was the second best selling revolver, and the Colt Anaconda was number 8, according to GunGenius

Back in 2013, Jesse James' Colt .45 revolver went up for auction and was expected to sell for more than $1.6 million.

Colt's Manufacturing Company is now a subsidiary of Czech holding company Ceská zbrojovka Group.

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