This Day in History: Automaker Dodge Brothers, Inc was sold to Dillon, Read & Co. for $146 million on this day (April 30) in 1925. It eventually sold to Chrysler in 1928. Interestingly, also on April 30 in 2009, Chrysler filed for Chapter 11 bankruptcy.
The Dodge men were strong and hardworking types who could trace the Dodge family back to 1629 in America. However, it appears that both brothers succumbed to the Spanish Flu in 1920. Source
In recent years Dodge and Chrysler rebranded itself with great looking vehicles: the Dodge Ram Truck, the Chrysler 300, the Charger, the Challenger and the Viper. "Dodge sells CARS. American cars. Big, ballsy cars – with big V8s that drive the rear wheels that average Americans can afford to buy. No one else sells cars like that anymore. It is probably why Dodge sells a lot of them, even though all of them are pushing 15 years old, in terms of the last time they received a significant redesign. Which they haven’t because they don’t need it – as evidenced by the fact that people continue to buy them, eagerly." The End of Dodge
However, the push for EV's (Electric Vehicles) may end up destroying these successful Muscle cars.
No comments:
Post a Comment